Category: News

Photography Empowerment Initiative ‘ProjectX’ set to upskill the next-gen of photographers

Soon-to-launch non-profit photography empowerment initiative, ProjectX is set to inspire and elevate the minds of the next generation of photographers through a series of expert-led panel discussions, masterclasses, and one-on-one mentorship sessions to be held from Monday, June 20th to Saturday, June 25th, 2022.

Founded by photography bigwigs, Aham Ibeleme (Aham Ibeleme Studios), Emmanuel Oyeleke (EOP studios), and Yagazie Eguare (Gazmadu Studios), the ProjectX initiative was conceived to celebrate ten years of excellence, growth, transformation, relevance, and impact in the photography industry and Nigeria at large.

 

The 6-day event will feature intriguing panel sessions as well as exclusive workshop sessions strategically designed to empower their business to thrive in the current climate. All registered participants will also be granted the opportunity to attend a private exhibition of the curators’ body of work in photography, and will also get the unique opportunity to network, apply for one-on-one mentorship sessions and pitch their photography business ideas for possible funding/support.

 

The event also provides unrivalled opportunities for partner organisations and sponsors to contribute to business development in the nation while providing their business with the visibility they need to connect with a wider range of creatives across the continent. Their unique contributions will better position these entrepreneurs to take advantage of opportunities in the marketplace in Nigeria, Africa and across the globe.

 

The event is created for accomplished and up-and-coming photographers with very little experience, as well as art and photography lovers to come and join in the artistic feast at the ProjectX event. Those who are unable to join the event due to registration closure are encouraged to follow the event and post event updates through their social media platform @projectx_collective on Instagram.

AFRICAN STARS, TEMS, FIREBOY, MAJOR LEAGUE DJz AND FALLY IPUPA NOMINATED FOR BEST INTERNATIONAL ACT AT THE BET AWARDS 2022

BET announces the “BET Awards” 2022 nominees with Doja Cat leading the pack with six nominations. This year’s nominees reflect an abundance of creative expression and Black excellence across music, television, film, and sports. Hosted by Academy Award®-nominated and Golden Globe®-winning actor, writer, director, producer, and philanthropist Taraji P. Henson, “BET Awards” 2022 will air live on Monday, 27 June 2022 on BET Africa, DStv channel 129 at 01:00 WAT/ 02:00 CAT from the Microsoft Theatre in Los Angeles and the repeat will air on Monday, 27 June at 19:00 WAT/ 20:00 CAT.

“We are exhilarated to recognize this year’s nominees, international and most importantly our African nominees who always bring dynamic, entertaining and celebrated content to our attention through their incredible creativity and talent. The fact that our African artists like Major League DJz, Tems, Wizkid, and Fireboy DML are recognized on a worldwide scale at this year’s BET Awards demonstrates that their incredible work will always be valued and cherished. We look forward to celebrating all our international nominees at this year BET Awards,” concludes Monde Twala, Senior Vice-President and General Manager for Paramount Africa and Peer Lead, BET International.

Tems and FireboyDML were both nominated in the ‘Best International Act’ category. Other nominees under this category include British rapper, Dave; French rapper, Dinos; Congolese Singer-Songwriter, Fally Ipupa; British rapper and singer, Little Simz; Brazilian ‘Fala Mal de Mim’ Crooner, Ludmilla; South African sibling group, Major League DJz and French chart-topper Tayc.

 

Wizkid was nominated for the Best Male R&B/ Pop Artist category as well as the Best collaboration category for the Essence masterpiece produced with Justin Bieber and Tems. Tems got an additional nod with a Best New Artiste nomination, bringing her nominations up to three.

 

Doja Cat is nominated for ‘Best Female R&B/Pop Artist,’ ‘Best Female Hip Hop Artist,’ ‘Album of the Year,’ for Planet Her, ‘BET Her’ for Woman, ‘Video of the Year’ for Kiss Me More featuring SZA, and ‘Best Collaboration,’ for Kiss Me More featuring SZA.

Ari Lennox and Drake garnered the second most nods with four nominations each. Ari Lennox is nominated for ‘Best Female R&B/Pop Artist’, ‘Video of the Year’ for Pressure, ‘BET Her’ for Pressure, and ‘BET Her’ for Unloyal by Summer Walker & Ari Lennox. Drake’s nods include ‘Best Male Hip Hop Artist,’ ‘Best Collaboration’ for Way 2 Sexy featuring Future and

Young Thug, ‘Video of the Year’ for Way 2 Sexy featuring Future and Young Thug, and ‘Album of the Year’ for Certified Lover Boy. Baby Keem, Silk Sonic (Bruno Mars, Anderson .Paak), Chlöe, Future, H.E.R., Jazmine Sullivan, Kanye West, Kendrick Lamar, Lil Baby, Mary J. Blige, and Tems are the third-highest with three nominations each.

“BET Awards” 2022 nominations are selected by BET’s Voting Academy, which is comprised of an esteemed group of entertainment professionals in the fields of music, television, film, digital marketing, sports journalism, public relations, influencers, and creative arts.

Culture’s biggest night, “BET Awards” 2022 continues to reign in its twenty-second year as the ultimate platform to showcase the best, brightest, and most beautiful aspects of the Black experience – celebrating the present and future of Black music by elevating the culture and being a driving force for social change.

 

Connie Orlando, BET’s Executive Vice President, Specials, Music Programming, Music Strategy, and News will oversee the annual show, along with Jamal Noisette, VP, Specials, Music Programming & Music Strategy, who will serve as Co-Executive Producer for BET. Jesse Collins Entertainment is the production company for the show with Jesse Collins, Dionne Harmon, and Jeannae Rouzan-Clay serving as Executive Producers.

 

The complete list of nominees for “BET Awards” 2022 are:

 

Best International Act

MAJOR LEAGUE DJZ (SOUTH AFRICA)

DAVE (UK)

DINOS (FRANCE)

FALLY IPUPA (DRC)

FIREBOY DML (NIGERIA)

LITTLE SIMZ (UK)

LUDMILLA (BRAZIL)

TAYC (FRANCE)

TEMS (NIGERIA)

 

Best Female R&B/Pop Artist

ARI LENNOX

CHLÖE

DOJA CAT

H.E.R.

JAZMINE SULLIVAN

MARY J. BLIGE

SUMMER WALKER

 

Best Male R&B/Pop Artist

WIZKID

BLXST

CHRIS BROWN

GIVĒON

LUCKY DAYE

THE WEEKND

YUNG BLEU

Best Collaboration

ESSENCE – WIZKID FEAT. JUSTIN BIEBER & TEMS

EVERY CHANCE I GET – DJ KHALED FEAT. LIL BABY & LIL DURK

FAMILY TIES – BABY KEEM & KENDRICK LAMAR

KISS ME MORE – DOJA CAT FEAT. SZA

WAY 2 SEXY – DRAKE FEAT. FUTURE & YOUNG THUG

WHOLE LOTTA MONEY (REMIX) – BIA FEAT. NICKI MINAJ

Best New Artist

BABY KEEM

BENNY THE BUTCHER

LATTO

MUNI LONG

TEMS

YUNG BLEU

Best Group

BRUNO MARS, ANDERSON .PAAK, SILK SONIC

CHLÖE X HALLE

CITY GIRLS

LIL BABY & LIL DURK

MIGOS

YOUNG DOLPH & KEY GLOCK

Best Female Hip Hop Artist

CARDI B

DOJA CAT

LATTO

MEGAN THEE STALLION

NICKI MINAJ

SAWEETIE

Best Male Hip Hop Artist

DRAKE

FUTURE

J. COLE

JACK HARLOW

KANYE WEST

KENDRICK LAMAR

LIL BABY

Video of the Year

FAMILY TIES – BABY KEEM & KENDRICK LAMAR

HAVE MERCY – CHLÖE

KISS ME MORE – DOJA CAT FEAT. SZA

PRESSURE – ARI LENNOX

SMOKIN OUT THE WINDOW – BRUNO MARS, ANDERSON .PAAK, SILK SONIC

WAY 2 SEXY – DRAKE FEAT. FUTURE & YOUNG THUG

 

Video Director of the Year

ANDERSON .PAAK A.K.A. DIRECTOR .PAAK

BENNY BOOM

BEYONCÉ & DIKAYL RIMMASCH

DIRECTOR X

HYPE WILLIAMS

MISSY ELLIOTT

 

Album of the Year

AN EVENING WITH SILK SONIC – BRUNO MARS, ANDERSON.PAAK, SILK SONIC

BACK OF MY MIND – H.E.R.

CALL ME IF YOU GET LOST – TYLER, THE CREATOR

CERTIFIED LOVER BOY – DRAKE

DONDA – KANYE WEST

HEAUX TALES, MO’ TALES: THE DELUXE – JAZMINE SULLIVAN

PLANET HER – DOJA CAT

 

Dr. Bobby Jones Best Gospel/Inspirational Award

ALL IN YOUR HANDS – MARVIN SAPP

COME TO LIFE – KANYE WEST

GRACE – KELLY PRICE

HALLELUJAH – FRED HAMMOND

HOLD US TOGETHER (HOPE MIX) – H.E.R. & TAUREN WELLS

JIREH – ELEVATION WORSHIP & MAVERICK CITY MUSIC

WE WIN – LIL BABY X KIRK FRANKLIN

 

BET Her

BEST OF ME (ORIGINALS) – ALICIA KEYS

GOOD MORNING GORGEOUS – MARY J. BLIGE

HAVE MERCY – CHLÖE

PRESSURE – ARI LENNOX

ROSTER – JAZMINE SULLIVAN

UNLOYAL – SUMMER WALKER & ARI LENNOX

WOMAN – DOJA CAT

Best Movie

CANDYMAN

KING RICHARD

RESPECT

SPACE JAM: A NEW LEGACY

SUMMER OF SOUL

THE HARDER THEY FALL

Best Actor

ADRIAN HOLMES – BEL AIR

ANTHONY ANDERSON – BLACK-ISH

DAMSON IDRIS – SNOWFALL

DENZEL WASHINGTON – THE TRAGEDY OF MACBETH

FOREST WHITAKER – RESPECT | GODFATHER OF HARLEM

JABARI BANKS – BEL AIR

STERLING K. BROWN – THIS IS US

WILL SMITH – KING RICHARD

 

Best Actress

AUNJANUE ELLIS – KING RICHARD

COCO JONES – BEL AIR

ISSA RAE – INSECURE

JENNIFER HUDSON – RESPECT

MARY J. BLIGE – POWER BOOK II: GHOST

QUEEN LATIFAH – THE EQUALIZER

QUINTA BRUNSON – ABBOTT ELEMENTARY

REGINA KING – THE HARDER THEY FALL

ZENDAYA – EUPHORIA | SPIDER-MAN: NO WAY HOME

 

YoungStars Award

AKIRA AKBAR

DEMI SINGLETON

MARSAI MARTIN

MILES BROWN

SANIYYA SIDNEY

STORM REID

Sportswoman of the Year Award

BRITTNEY GRINER

CANDACE PARKER

NAOMI OSAKA

SERENA WILLIAMS

SHA’CARRI RICHARDSON

SIMONE BILES

 

Sportsman of the Year Award

AARON DONALD

BUBBA WALLACE

GIANNIS ANTETOKOUNMPO

JA MORANT

LEBRON JAMES

STEPHEN CURRY

 

For the latest “BET Awards” 2022 news and updates, including details on audience selection and eligibility, please visit BET.com/bet-awards. You can also get more information on BET Africa’s original content on [http://]www.betafrica.tv. Like and chat to us on Facebook at [http://]www.facebook.com/BETinAfrica, as well asjoin the conversation on Twitter and Instagram @BET_Africa with#BETAWARDS #CULTUREBIGGESTNIGHT.

June is the month to tune in and stay glued to your favourite shows on Nickelodeon!

Trying to plan the perfect family time with kids this June? Nickelodeon most definitely has you covered! With brand new episodes of all your favourite shows and more, it only makes sense to schedule your family time around Nickelodeon’s catalogue of quality offerings this month. And if you’re simply looking to spice up the kids’ TV breaks with a buffet serving of premium entertainment that leaves them reeling with laughter and their hearts full of joy, then you’re not left out either. All through June, Nickelodeon will be glad to share babysitting duties with you. And now, real quick, here’s a rundown of some shows to watch out for this month:

OVERLORD AND THE UNDERWOODS: Immerse yourself in the topsy-turvy life of the Underwoods, a typical family gone crazy, as they attempt to contain the foaming broth of trouble that is their alien (literally) relative, who goes by the name of Overlord, aka the second most wanted villain in the whole galaxy. Join the Overlord as he navigates his new life on Earth with the help of his constantly dazed human relatives — on weekdays from June 6 – 17 at 6:30 pm WAT.

 

THE PATRICK STAR SHOW: You can never get enough of the whimsical with Patrick – your favourite starfish turned talk show host – in this rib-bursting, non-stop carousel of fun. Featuring Patrick engaging his entire family (and yours) in an eccentric selection of 11 minute episodes, The Patrick Star Show will be airing on weekdays at 4:20 pm WAT, from June 13 – 22.

 

NICKY, RICKY, DICKY & DAWN: A show that stars TV’s most loved quadruplets, is the right kind of vibe for your laid-back moments. Get into leisure mode with the dynamic

atmosphere that this foursome creates in their never-ending conflicts and resolutions — available for viewing from June 20 – 24 at 6:30 pm WAT.

 

HENRY DANGER: For fans that hope to one day become superhero sidekicks, we highly recommend a more-than-average dose of Henry Danger to translate your dreams into reality. From June 27 to July 1, we’re pulling off a Holiday Stunt, so be sure to join Captain Man and Kid Danger on their world-saving adventures on weekdays at 6:30 pm WAT.

 

WARPED!: Beloved head geek and manager at a popular comic book store, Milo, is thrown into a very odd equation when his boss hires Ruby, who is worlds apart from him. But despite their differences, they team up with two friends to create the next great graphic novel. Don’t miss out on a good laugh as Warped! will be showing on weekdays from May 30 – June 15 at 5:40 pm WAT.

 

DANGER FORCE: If your idea is to kick back a bit with family this month, then you can’t go wrong with new episodes of Danger Force. Let the kids have a little vicarious fun as they join Chapa, Miles, Mika, and Bose as recruits in Captain Man’s Swellview Academy for the Gifted. Schwarz will be there, too, as the show will be available on weekdays from May 23 – June 1 at 5:15 pm WAT.

 

This June, tune in and stay tuned to Nickelodeon (DStv Channel 305) for all the quirkiest shows and newest episodes from Nickelodeon! For even more fun for the kids, be sure to also keep an eye on NickToons (DStv Channel 308) and Nick Jnr (DStv channel 307) for the very best in entertainment for families.

Amstel Malta Ultra refreshes participants of the 10km International Road Race in Edo

Following its sponsorship of Team Nigeria at the Olympic Games Tokyo 2020, leading malt drink, Amstel Malta Ultra has further strengthened its position as a firm supporter of sports in the country with its sponsorship of the 8th Okpekpe 10km International Road Race which took place in Benin City, Edo State on Saturday, May 28, 2022.

The premium beverage brand’s sponsorship of the thrilling road race is part of its commitment to initiating quality interactions and inspiring healthier communities through sporting activities in Nigeria.

During the event, Amstel Malta Ultra, presented as the Official Malt Drink of the Race, provided much-needed vitality and motivation for scores of athletes from across the continent who competed to earn a share in the N60million cash reward for top performers.

Amstel Malta Ultra Brand Manager, Tobiloba Obawede said, “It is an honour to once again serve as the official beverage for this auspicious event, and it is our joy to see people in the host communities come out in numbers to show that they care about their fitness and general wellbeing by participating in the race.

“We have been intentional in championing healthy living among the people and we are encouraged by participants’ trust in the message we propagate. Amstel Malta Ultra is committed to sponsoring even more local and international sporting competitions whilst providing the required vitality to build healthier communities.”

Conceptualised to promote long-distance endurance-related races for athletes, the Okpekpe International 10km Road Race is a brainchild of Pamodzi Sports Marketing in collaboration with the Athletics Federation of Nigeria (AFN).

Since its launch in 2020, Amstel Malta Ultra has achieved acclaimed recognition among consumers as a drink for health-conscious individuals and fitness enthusiasts. The beverage brand’s ‘no added sugar’ feature makes it the choice drink for athletes and people in the sports industry.

With its sponsorship of the 8th Okpekpe International 10km Road Race and its previous editions, Amstel Malta Ultra reiterates its commitment to reviving healthy lifestyle activities, uniting Nigerians through sports, and empowering athletes with premium vitality

The people’s cryptocurrency, Floki completes state-of-the-art school project in Nigeria

Adetayo Erinle, a representative of faith-based non-governmental organization Tabitha Cumi, says the recently completed school project in the Kuchiko-Ija region of Niger State, Nigeria will give over 450 underserved children access to quality education.

 

The school building project, which was commissioned on Wednesday, 18th May, 2022 was built by the Tabitha Cumi Foundation and supported by the Floki Community.

“We are delighted to announce the completion, commissioning and handing over of the Kuchiko-Ija School project to the Niger State Ministry of Education. We believe it will give the children in the community access to quality education in a conducive learning environment,” said the representative of the Tabitha Cumi Foundation.

 

Of the project, Floki representative “B” (as he is fondly called within the community) says, “Charity and real world impact are core pillars of Floki. We believe in the power of education for development in crypto and in the world at large. To this end, we set out to support the establishment of schools in some underdeveloped communities such as Kuchiko-Ija. Our goal is to build a school that provides an enabling learning environment for the children to be supported academically and intellectually such that they are able to compete with their peers across the world.”

 

The school project commissioning was attended by the Permanent Secretary Niger State Ministry of Education, the Tafa Area Council Chairman, representatives of the Federal Ministry of Education, FCT Universal Basic Education Board, representatives of the Suleja Emirate Council and others.

 

The Kuchiko-Ija region of Niger State is a community desperately in need of educational facilities. The completed school building features six blocks of furnished classrooms and toilets, a technical block equipped with a computer laboratory, a well stocked library and administrative office, a well equipped playground, a borehole to ensure consistent, potable water, and a gatehouse. It is also completely fenced to ensure the security of staff and students of the school.

 

The project, which commenced on January 5th, 2022, is a welcome development to the people of Kuchiko-Ija who hitherto had to manage a non-conducive structure built by community efforts. The Floki-sponsored school will begin operating soon and cater to 450 children some of whom are currently out of school, or have to endure long daily journeys to access basic education. The ultra modern structure is expected to make a significant

impact on the lives of the children in Kuchiko-Ija and afford them real life academic opportunities that would have otherwise been inaccessible.

 

Fondly described as “the cryptocurrency of the people,” Floki sets itself apart not only through its unique PlayToEarn NFT gaming metaverse (Valhalla), but also its charitable initiatives that make real world impact. Learn more at floki.com.

How Amstel Malta powered the AMVCA for the 8th year running

The eight-day-long African Magic Viewers’ Choice Awards (AMVCA) celebration was definitely not one to miss. Particularly, the main awards night was filled with glitz, glamour, teary, and funny moments as contributors to the continent’s growing content industry were celebrated for the effort put into entertaining Africans over the last two years.

 

The Awards’ headline sponsor, Amstel Malta, definitely took things up a notch this year and made sure no segment of the film industry was left unrecognised as the brand purposefully spotlighted talents across new and old Award categories, including;

 

1. Best Online Social Content Creator: A totally new category at the AMVCA, this Award was added to celebrate the pure genius of social online content creators. Mr Funny (aka Oga Sabinus), the creator of ‘Something Hooge’ won this award and perhaps many more hearts as he accepted his award with a heartfelt speech and humility that definitely resonated with audiences across the continent.

 

2. Best Dressed: As always, the AMVCA red carpet was filled with lengthy trains, giant jewels, and extroverts uniquely looking to make their mark. The high number of eye-catching looks meant that breaking from the norm was the only way to truly stand out. Here are some of those who truly won the public’s heart with their stunning looks.

 

· Male: Media personality and fashion enthusiast; Denola Grey, Nollywood sensation; Deyemi Okanlawon and Mawuli Gavor, definitely understood the assignment and came looking all dapper, emerging as finalists in this category. Denola Grey, however, carted away the award and the N500,000 monetary prize in his elegant 3-piece suit creatively put together by Mai Atafo.

 

· Female: Osas Ighodaro clinched the award with her gorgeous grey and gold bedazzled masterpiece by Veekee James. Other nominees that stunned were Bimbo Ademoye in a timeless red piece by Somobysomo and Bisola Aiyeola in a vibrant outfit also designed by Somobysomo.

 

3. Trailblazer: Dedicated to celebrating young and upcoming acts in the industry, this award was won by actor, producer and casting director, Teni Aladese. Making the win even sweeter, Amstel Malta threw in a monetary prize of N1 million. The height of this category was having Hollywood stars, Tasha Smith (Actor, Director and Producer) and Sidra Simth (Producer and Writer) present the Award.

 

Aladese’s night got even more memorable as Tasha Smith pledged an additional sum of $2000 to the winner as well as taking her through a fully funded course in her acting school in Hollywood.

 

4. Best Overall Movie: Izu Ojukwu, Okey Ogunjiofor and the entire ‘Amina’ crew bagged this Award win for the outstanding work in retelling the historic story of Queen Amina of Zaria. Regaling us with stories of freezing Jos weather and years of process, the entire team had us beaming as they received their Award.

 

5. Best Indigenous Language Movie/TV Series (Igbo): Nne-ka by Uche Nnanna Maduka bagged this award. This is a new award category sponsored by Amstel Malta, to reward the hard work of producers of an indigenous movie in Igbo language.

 

In addition to the award endowments and sponsorships, we would be remise not to mention how Amstel Malta granted exclusive front row seats and wholesome experiences to the Fan Reporters – Ekene Nna-Udosen and Deborah Oguike – at the 8th edition of the AMVCA. In addition to the Fan Reporters challenge, the premium malt brand also provided opportunities for fans and consumers across the socio-economic spectrum to experience the glitz, glam and stars first-hand.

 

For more highlights on the 8th AMVCA edition, follow Amstel Malta on social media (@AmstelMalta) and follow conversations using the hashtag #AmstelMaltaAMVCA8.

“Zen Studios is to set the standard for creative spaces globally,” Emmanuel Oyeleke says at launch of new studio

Award-winning photographer and creative, Emmanuel Oyeleke, has launched yet another photo studio— Zen Studios— dedicated to promoting creativity through photography and other artistic expressions.

“My vision for Zen Studios is to set the standard for creative spaces globally. A place where creatives can have their best thoughts, share their ideas, and create their best work in a conducive environment,” said founder of the studio, Emmanuel Oyeleke.

Enunciating on what inspired him to start Zen Studios, Oyeleke said, “Nigeria is a country sprawling with amazing young talent. However, we lack a conducive environment to foster the wealth of creativity and talent we have. For the past 6 years, I’ve nurtured the dream to enable a culture and environment that fosters creativity and engenders growth. Zen Studios is the first iteration and a slice off the whole loaf of my dream. As highlighted by the tagline for Zen Studios, ‘Create Your Best Work’, we’re helping the most creative minds in Africa create their best works and come into their own. We’re helping propagate the narrative that Africans are not less than anyone else.”

The studio, which is located at the heart of Ilupeju, Lagos, was launched at an event that drew over 100 photographers, videographers, creatives and art enthusiasts.

Zen studios, with its serene environment, is built to cater to photo and video shoots, press/PR events, art installations, pop ups and is ideal for any event with an artistic appeal. The space is adaptable and gives photographers and artists the freedom to explore and execute their creative vision.

Individuals and organisations interested in booking the studio should visit www.zenstudios.cc.

Amstel Malta Ultra partners The Mix Africa to launch flagship PUMA store in Abuja

Amstel Malta Ultra and top-quality sports brand, The Mix Africa, brought all the fun and lit up the walls of the Jabi Lake Mall at the grand opening of the flagship PUMA store in Abuja.

The chic event was an eclectic mix of athletic style, fashion and great vibes as guests celebrated yet another PUMA store opening in Nigeria. Attendees included A-list socialites, Abuja sport and fashion influencers, fitness enthusiasts and the brand’s esteemed customers, who had the opportunity to meet and network with ace musician and global PUMA ambassador, Davido and renowned national Statesman, Bukola Saraki at the event. Guests had their fill of delicious hors d’oeuvres and, of course, were refreshed by chilled cans of Amstel Malta Ultra.

Speaking at the launch event, Olukayode Akintola, Senior Key Accounts Manager, Nigerian Breweries, affirmed the brand’s commitment to promoting a healthy lifestyle through sports. “With health and fitness being our greatest priority at Amstel Malta Ultra, the brand believes in the importance of advancing sports culture in Nigeria. This is why we are supporting PUMA on the grand opening of this exquisite outlet to make sports wears accessible to all Nigerians. Being a brand of so many firsts in championing a healthier alternative for Nigerians, Amstel Malta Ultra has repositioned itself as the number one malt drink of choice for all consumers, especially among the teeming health-conscious class,” Akintola said.

 

As a health and fitness inspired brand, Amstel Malta Ultra remains a top choice of healthy refreshment for sportsmen, health and fitness enthusiasts. It is the first-ever, no-added-sugar malt drink in Nigeria, fully enriched with Vitamins and Minerals to deliver healthy refreshments, premium nourishment with superior taste.

Culture Intelligence from RED partners University of Sussex to launch UK/Nigeria education sentiment report

As part of its commitment to help brand managers, policy makers, and culture enthusiasts understand prevailing trends with a view to making informed decisions, Culture Intelligence from RED yesterday released the Nigeria Market Sentiments and Study Motivations Report 2022.

 

Conducted by the brand and market intelligence unit of RED | For Africa at the instance of the University of Sussex, an award-winning research and development focused institution, the Report examined issues surrounding Nigerians studying abroad — especially in the United Kingdom — in the years following the COVID-19 global pandemic. The study polled over 4,000 teens, young adults, and adults from the six geo-political zones of Nigeria with active interests in studying beyond the shores of Nigeria. It reflects market trends, general conceptions, and preferences in the Nigerian tertiary education sector as it relates to acquiring foreign degrees — especially qualifications from UK universities.

 

An overwhelming majority of respondents (89.87%) expressed their interest to study abroad, with a large percentage (65.52%) noting that they were looking to get an undergraduate degree abroad while 34.48% said they were open to pursuing postgraduate qualifications. The study sample size was made up of prospective undergraduates, undergraduates, new graduates, early career professionals and Master’s degree candidates.

 

“The UK/Nigeria study motivations report is the first indigenous report that looks deeply into the issues that influence people’s choices regarding the institution they intend to study,” said Isime Esene, Chief Intelligence Officer at RED | For Africa. “We hope that the study not only contributes to contemporary discourse as it relates to both countries, but ultimately serves as a valuable resource for all stakeholders with interest in the development of the Nigerian education sector.”

 

The study revealed that the most preferred destinations for Nigerian students are the United Kingdom (32.71%), Canada (16.67%), United States (16.54%), Germany (10.60%)

and Australia (7.96%). Other countries, mainly Turkey, Hungary, Finland, Cyprus, Italy, France, Lithuania, Ireland, Poland, Estonia, Greece, Sweden, Netherlands, Norway and China, also came into consideration.

 

Majority of the respondents agreed that factors such as general insecurity in the nation, slow economic growth, and economic recession, combined with the numerous limitations of the country’s education sector, have triggered their desire to acquire academic qualifications outside the country.

 

Tosin Adebisi, Senior International Officer (Africa & The Middle East), University of Sussex, noted that the study was aimed at providing stakeholders on both sides of the spectrum — prospective students and international institutions — a treasure-trove of useful data and insights that are crucial to decision making.

 

“The study outcomes point to many well-known, as well uncommon trends in the way people seek international education. We are delighted to have facilitated this study in partnership with Culture Intelligence from RED and other stakeholders, and we believe it would further underscore our commitment to Africa, especially Nigeria which boasts of a considerable number of University of Sussex alumni,” Adebisi said.

 

Bobby Mehta, Chair of the British Universities’ International Liaison Association (BUILA), added that the report brings to fore the key factors that inform students’ choices to study in the UK. “The report presents us an opportunity to respond effectively to the changing dynamics we are witnessing in the international education sector particularly as it relates to Africa in the post-COVID era. It validates our efforts towards developing increased synergy with relevant stakeholders with a view to making the UK the leading study destination across the world,” he added.

 

With a focus on the profile of the average Nigerian seeking foreign academic qualifications abroad, the study revealed that Science, Engineering, Technology and Mathematics are amongst some of the most popular course options for international education in both the undergraduate and postgraduate categories with Arts (Fine and Applied), Social Sciences and other related courses remaining a growing sector.

 

The report was conducted by Culture Intelligence from RED and powered by the University of Sussex with support from Vive Africa. Click HERE to download the Nigeria Market Sentiments and Study Motivations Report 2022.

Access Bank provides access to market for 200 entrepreneurs at the 2022 Naija Brand Chick trade fair

In fulfilment of its mission to be the bank of choice for women, Access Bank partnered with Naija Brand Chick (NBC) to organise the largest female-dominated trade fair in Nigeria. The 5th edition of the NBC trade fair which held in Lagos on April 9th and 10th, 2022 attracted thousands of shoppers and had over 200 promising entrepreneurs exhibit and increase sales on their products and services.

 

The two-day fair recorded about N100 million in gross sales. This success is attributed to the availability of seamless payment solutions by Access Bank and is evidenced by testimonials from entrepreneurs and shoppers alike.

 

Speaking on the success of the fair and the importance of investing in female entrepreneurs, Abiodun Olubitan, Group Head, Women Banking said, “partnering with Naija Brand Chick to organise the NBC trade fair was strategic to our vision to change the narrative for female entrepreneurs by providing opportunities for them to scale up and access new markets for profitability. The trade fair was indeed successful, and this is just the beginning for us. We intend to double the impact and sustain our position as the best bank for women entrepreneurs in Africa.”

 

Ayodele Olojede, Group Head, Emerging Business highlighted that, “Supporting SMEs is a strategic goal for Access Bank and collaborating with Naija Brand Chick provided us with an opportunity to achieve this goal. The trade fair provided our SMEs the opportunity to reach out to a larger group of customers as well as provided an avenue to network with other businesses. It provided a lot of the businesses which were predominantly online an avenue to connect personally with their customers, build credibility for their brands and increase their customer base. We were also able to leverage our payment platform- Swift Pay, which allowed users without ATM cards to easily pay for items bought at the fair, facilitate easy reconciliation and have payments confirmed without delays.”

 

Access Bank through the W Initiative has enabled women entrepreneurs access discounted financing through the W Power Loan and participate in capacity building programs like the IFC Mini MBA. The Bank also confirms its passion for SMEs through the Emerging Business proposition for businesses in Africa.

 

Access Bank remains committed to inspiring, connecting, and empowering women through the W Initiative- the home of everything the Bank has to offer women in Africa.

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