Category: News

For #TeamRED, May was a blast! #JoyfulRED

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With StateCraft and YNaija, #TeamRED goes Presidential!

In May, #TeamRED dazzled brightly, as preparations for President Muhammadu Buhari’s inauguration got underway. From YNaija.com’s live tweets and periscope prior to and during PMB’s inauguration, to the tour of Aso Villa, the hosting of various visiting Head of States and dignitaries and the much talked about New Nigeria Concert held in Abuja on May 30th, StateCraft was on ground make every moment happen.

The President also met with #TeamRED’s finest, Adebola Williams, Tolu Orekoya, Isi Esene of YNaija.com, Mfon Ekpo and Bukonla Adebakin of The Future Project at his meeting with Young Nigerian leaders.

Activities on social media stepped up a notch, as @GMBOffice twitter account upgraded to @NGRPresident and got verified instantly! @AsoRock twitter account was also launched to interact more with Nigerians regarding the Administration of the Nation. 
You can keep up with the Presidency by following these handles on Twitter

malta

Malta Guinness shows gratitude to consumers by sharing ‘more goodness’

Malta Guinness is rewarding consumers nationwide this season with awesome prizes in her latest promotion tagged “more goodness”.

Consumers will be rewarded everyday until the end of June and there is a grand prize of 2 Million Naira. There is also something for everyone in prizes of 20 million Naira worth of airtime, 100,000 Naira for 10 people daily and 5,000 Naira for 10 people daily.

To participate in the promo, check under your Malta Guinness crown, text the code found and your location to 1759. E.g. A67459RCLagos to1759.

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Toyin Poju-Oyemade, Nosa Oyegun, others join leadership at Red Media Africa 
As part RED’s expansion, we are pleased to announce Toyin Poju-Oyemade as Senior Manager, Y!Productions and Nosa Oyegun as Online Content Lead into its leadership team. They lead a series of new hires and acquisition as the group celebrates its 10th anniversary this year. In other news, Isime Esene has now joined the management board.

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Access Bank UNICEF Charity Shield Polo: Access Bank donates N10m to UNICEF 
The prestigious Access Bank UNICEF Charity Shield international polo tournament came to a flourishing climax over the weekend with the presentation of the N10 million donations by the sole sponsors, Access Bank Plc to UNICEF.

The donation was presented at the Fifth Chukker Polo & Country Club in Kaduna on Sunday by the Executive Director, Personal Banking, Access Bank, Victor Etuokwu to support of UNICEF campaign against HIV/AIDS pandemic among Nigerian children. Etuokwu who led other top officials of Access Bank to the grand finale, expressed delight that the Access Bank UNICEF Charity Shield is achieving its main objective of reaching out to the less privileged children in the society. He said that the Bank had maintained its yearly donation of N10m in supporting UNICEF towards its projects for orphans and vulnerable children.

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Adebola Williams cracks the Y-Code at #DECDigital2015 
Red Media Co-founder Adebola Williams alongside other notable entertainment industry stakeholders, gave insight into ‘Cracking the Y-Code’ at the BusinessDay Entertainment Business Conference, held in May, 2015.

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The Financial Literacy Series courtesy of The Bankers’ Committee continues with tips on how to make investment decisions 
Access Bank took their turn in May at the helm of the Bankers Committee Financial Literacy public enlightenment program, The committee comprises all the commercial banks in Nigeria including the Central Bank of Nigeria. This month’s series looked into how to make investment decisions.

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EbonyLife TV shows support for Africa Fashion Week Nigeria 2015

Africa Fashion Week, the leading platform for showcasing emerging and exciting fashion talent in the country, in May, announced Ebony Live TV as its Media Partner for the 2015 edition of the Fashion Week in Nigeria. The annual African Fashion Week Nigeria provides aspiring Nigerian designers with an opportunity to showcase their works to the continent and the rest of the world. 
AFWN 2015 took place on the 23rd and 24th of May 2015 at the Eko Hotel in Victoria Island, Lagos.

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Mens Forum 4

#TeamRED CEO, Chude Jideonwo could not help but get all emotional on Inauguration Friday #May29

“This morning, my team member, Oluwatobi Soyombo and I sat in the office, and discharged our final responsibility to the Buhari Campaign Organisation – we changed the bio of the Muhammadu Buhari account across Twitter, Facebook, Instagram, YouTube and everywhere else to ‘President of Nigeria’.”

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Basic ICT Lagos

The Future Project, Aiki Nigeria and Microsoft partner on Basic ICT Training

The Future project held the Basic ICT Training which was geared to train youths with basic digital and communication skills, and also provide them with online learning opportunities, in order to prepare them for the job market.

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Shaydee features in new gospel single titled ‘My Way’ 
The Empire expanded just a little further as Shaydee featured in a new gospel single titled “My Way” by Jimmy Odukoya (popularly known as Pastor J.) and released under the Firehouse Records label. Shaydee’s smooth vocals were a perfect foil for Pastor J’s witty rap-with-a-message, making ‘My Way’ an Afro beat rap fusion that should get anyone moving.

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Finally! Vector releases King Kong remix 
The much anticipated Vector‘s ‘King Kong’ (remix) is finally out. The hit track features heavyweights: Phyno, Reminisce, Classiq and Uzi all of whom were doing their part to deliver an unbelievably good remix to a soon-to-be hip hop classic.

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Vector da Viper makes fans swoon with knockout freestyle at Industry Night
Nigerian rapper and song writer Vector Tha Viper held court at Industry Night that took place at Spice Route, Victoria Island in April. He absolutely slayed the crowd with a freestyle that captivated and stunned.

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#TeamRED celebrates team members May Birthdays 
In May, our Traffic Lead, our Finance Lead and Communication Associates turned a year older, as usual, we celebrated the #RED way!

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more here and here

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Much respect for Jimmy Jatt, latest NEIHIS Goodwill Ambassador 
In May, DJ Jimmy Jatt joined numerous well-meaning Nigerian Entertainers in enrolling for the Nigerian Entertainment Industry Health Insurance Scheme, and also volunteers as goodwill Ambassador for the initiative.

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House of Tara CEO celebrates 14th wedding anniversary in Uganda 
Beauty entrepreneur Tara Fela Durotoye jetted off to Uganda for a romantic getaway to celebrate her 14th wedding anniversary with husband, Fela Durotoye.

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Tara Fela-Durotoye tells it all about Female empowerment and impact at the Daughters of Destiny international conference 
Tara was also creating change as a key speaker at the Daughters of Destiny (DOD) International two-day, power-packed conference. Women were educated on the positive impact of empowerment beyond just their localities.

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Let’s spell #TGIM! 
It was all fun and joy as #TeamRED put knowledge to the test at the May #TGIM. Groups of team members were pitched against each other in a spelling bee contest to win pizza. The event was anchored by Dayo Buttons.

Mens Forum 2

RED CEO, Chude Jideonwo tasks Citibank’s staff on inclusive leadership

Citibank Nigeria hosted her 8th Annual Diversity Week, an initiative that is celebrated by Citi across all its global operations, on May 19, 2015. In concordance with the theme, “Inclusive Leadership”, Chude graced the panel on the Men’s Forum where he and other young role models exemplified inclusion through their experiences, reputation and most importantly, their business results.

RED CEO, Chude Jideonwo gives direction on “The Office of The Citizen” at RCCG’s Jubilee Christian Centre

Coinciding with the Inauguration of the new government, Jubilee Christian Centre of the Redeemed Christian Church of God held a symposium focused on expectations from the New Nigeria and the responsibility of all Nigerians with respect to the well being of the Nation. 
The event held on 31st May, with Chude as a special guest, delivering an insightful speech on its theme, “The Office of the Citizen” which also resonated around Chude’s Bestseller “Are We The Turning Point Generation?”

The Future Project and Microsoft hold Aiki Employability Symposium in Abuja; Tobi Soyombo trail-blazes with introduction of digital tools and tech platforms

Aiki Nigeria presented its Employability Symposium, Abuja targeted at young individuals who need the prerequisite skills to place them in jobs and also keep them in the job.

The one-day session tagged, “Successfully navigating the job market using Technology”, was geared to train youths with basic digital and communication skills, and also provide them with online learning opportunities, in order to prepare them for the job market.

RED’s Technology Lead, Tobi Soyombo gave fantastic insight into how job seekers could leverage on digital media and the use of tech platforms to land their dream job as well as the importance of constantly upgrading their upgrade their skill set in different sectors to ensure they don’t lose relevance in the workplace.

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Our Managing Editor, Isime Esene to speak at the Future Impact Conference

Isime Esene

Our Managing Editor, Isime Esene will be speaking at the Future Impact Conference on Saturday September 5, 2015 at Oduduwa Hall, OAU, Ile-Ife.

The Future Impact Conference is a platform of engagement between frontline development Practitioners and upcoming prospects, thus, serving as a convergent point for young people to engage the ideas of thought-leaders and draw the necessary inspiration needed to invent a collective future they’d love to dwell in.

Other expected Speakers at the Conference include: Gbenga Sesan (Executive Director, Paradigm Initiative Nigeria), Tunde Kelani (Director, Mainframe Productions), Debola Deji-Kurunmi (Executive Director, Ideation Hub Africa), and Leke Alder (Founder, Alder Consulting).

 

Our Managing Partner, Chude Jideonwo to speak at the RCCG Jubilee Christian Centre

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Our Managing Partner, Chude Jideonwo will be speaking at the RCCG Jubilee Christian Centre located at no 15, Williams street off Babs Animashaun street, Surulere, Lagos on Sunday May 31, 2015.

He will be talking about ‘The Office of the Citizen’. With so much expection from the new administration, it is important for Nigerians to know the significant role to play in this administration.

Also speaking at the service is the Executive Director of EiE, Yemi Adamolekun.

 

RED Founding Partner, Adebola Williams to speak at #DECDigital2015

 

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RED Founding Partner, Adebola Williams will be speaking at the Digital Conference #DECDigital2015 holding at the Civic Center, Ozumba Mbadiwe Avenue, Lagos on Tuesday 19 May, 2015.

The event organized by Wildflower PR & Company in partnership with Business Day is themed ‘Breaking Digital: Expanding the Frontiers of Digital Platforms to Maximize Opportunities in the Entertainment Business in Africa’, will feature stakeholders in the entertainment industry would be speaking on digital opportunities for music, sports and movies.

Adebola Williams will be speaking on the topic ” Cracking the Y code: Reaching Todays Digitally Connected Youth”.

Other speakers at the conference are Rich Simmonds (Forbes listed social media influencer), Bolajoko Ajayi (coca cola Nigeria), Waje (award winning singer and philanthropist) and Diamond Platnumz(award winning singer).

Toyin Poju-Oyemade, Nosa Oyegun, others join leadership at Red Media Africa… Isime Esene appointed into Management Board

Toyin Poju - Oyemade

As part of the Red Media Africa (RED) restructure and expansion, the omni-media group has announced the appointments of Toyin Poju-Oyemade and Nosa Oyegun into its leadership team, while Isime Esene has now joined the Management Board.

They lead a series of new hires and acquisition across the line just before the group celebrates its 10th anniversary this year.

Toyin Poju-Oyemade will be leading Y! Productions as Senior Manager, and joins RED with over 10 years experience in television and radio production. She has worked as Producer on Inspire Africa’s Moments with Mo, and also Producer/Operations Manager at Ndani TV. She has worked with Multichoice Nigeria, Storm 360 and others.

Nosa Oyegun

Oyegun joins RED as Online Content Lead, with a portfolio including YNaija.com, YNaija2015.com, YAfri.ca, Enterprise54 as well as online TV and radio. Before joining RED, Oyegun was Web Content Editor for DSTV Online, and founded the food blog ‎eatdrinklagos.com.

Isime Esene

Also as part of the RED restructure, Isime Esene, who was until April the Associate Editor of YNaija.com, has been appointed into the management board. He functions as Managing Editor in charge of Content. In this position, he works with the chief executive officer to oversee property across Radio, TV, Print, Events and Online. He joins other board members including Tolu Orekoya, Mfon Ekpo, Adebola Williams who is co-founder and Chude Jideonwo, who is chief executive officer.

“As we move on from our start-up phase and consolidate our position as Africa’s number one youth media group, we are excited about these fantastic additions to our leadership team,” said Jideonwo. “We are deliberately building a company to own the future, with a decidedly young management team that’s incredibly experienced with global media and invested in its digital future. We are excited to expand the resource of talent and gravitas to propel RED into its next phase.”

How companies can manage reputation booby-traps on social media

From Guardian Nigeria

Perhaps, nothing best defines 21st century civilization than the revolutionary world-wide-web or internet, with its incomparable strands of communication platforms – Facebook, Twitter and Instagram otherwise known as social media.

These tools have equipped modern man more than any age to instantly communicate and receive feedback even from individuals in far-flung places with nothing in common except the need to communicate or ventilate even if it’s gibberish.

In fact, nothing describes or gives immediacy to democracy than social media where everyman has a right to have his say and get a response.

Corporate entities have also latched onto social media revolutionary tool to advance businesses, sell products and services and reach buyers from across many distances. But social media isn’t always a harmless tool.

As much as it directs favourable traffic so also does it also direct negative, harmful traffic capable of causing ruination in the fortunes of any corporate entity that takes social media tool for granted.

It’s uncontrolled, unrestrained nature, unlike the traditional media (newspapers, TV and radio), makes it all the more dangerous and is why companies are being advised to keep a keen eye on what happens on social media for continued business health.

What social media could do to the fortunes of companies formed the fulcrum of discussion last week in Lagos when GE (General Electric) hosted a social media forum and had a wide range of businesses in attendance. With the theme ‘From Tweet-dreams to Online Nightmares…’, and social media savvy discussants as Toni Kan of Radi8 PR firm as moderator, Chude Jideonwo of Red Media and handler of Gen. Muhammadu Buhari’s social media campaign efforts and journalist and social media wonk, Tolu Ogunlesi.

While declaring the forum open, GE Director of Communication, Sub-Sahara Africa, Patricia Obozuwa, said the forum was the first in a series that would be organised to place GE’s customer, as the core of their business success rather than attributing it to the expertise of sales or marketing people.

She said there was a need to “step back and determine the communication value orientation about our customers.

If we know what customers want then we will be better placed to create a platform for sharing and communicating. That is why we brought Kan, Jideonwo and Ogunlesi to help us in the sharing of knowledge. If we create value for our customers, we create value for ourselves and Nigeria, ultimately”.

In giving background to the dilemma companies face with the advent of social media, Jideonwo noted that crises resolution had become an endless nightmare where losing ground was now so surreal. He added that a company’s hard earned reputation over the years could go up in smoke with a mere 140-word Tweet, “Welcome to the age of 140-word branding where you depend on only 140 words. Now, this is such a beautiful mess; it’s all a mess”.

He described internet as a disintermediation medium capable of disrupting lives and businesses in scales unknown before. He asked, “How do we adapt to social media? How are customers adapting, managing this social media? There are all kinds of things that happen on social media. These days, companies don’t even know where to go or how to start. There no is proportion any more. Uber (which has no single taxi but runs taxi business all over the world) even has to hire a company to manage its social media. Inevitably, perception problems occur.

The problem is not that there are no problems, but how fast you respond to them. Unfortunately, social media has no space for proportion or reasonableness as was the case with OXL and the maid that sold the Adekoyas’ children. OXL kept quiet for too long; they should have spoken up early. On social media people don’t care whether you’re right or wrong. It’s about our humanity. Do you care enough? Do you take a measure of responsibility, which brands need to do even on social media, they need to work better to overcome wrong”.

He said a legitimate solution would be for a company not to have its presence online, but “what a company mustn’t do is to ignore social media issues when they crop up. You don’t ignore audiences on social media; it’s a bad narrative. Your social capital could be badly damaged. Social media is a double-edged sword”.

Toni Kan said companies needed to literally equate social media to a terminal disease or virus, which, when it went viral, would ultimately terminate the life of a company. “When something goes viral that means serious terminal disease, as it happens to a person or company,” he stated.

Ogunlesi said he pays a lot of attention to what governments, companies and individuals do on social media, adding that social media it had given a lot of power to companies who otherwise would have had to pay a lot to traditional media.

He, however, noted that many companies in Nigeria were still vague about what the power of social media really was and were yet to tap its full potentials.

Jideonwo then advised company bosses to take social media seriously, “If possible, get some social media savvy guys into the boardroom when executive decisions are taken”.

Ogunlesi and Jideonwo said the advent of social media has made it imperative for companies not to keep mum when issues involving their operations crop up. Now was the time to speak up as against when traditional media was the only option and they could ignore complaints, but not anymore.

For Ogunlesi, “What social media demands is absolute humility, as it can’t be controlled and your big budget can’t help you when something bad breaks about your company. It’s response that matters. Companies should have social media policies. If something happens, what should we do? Many Nigerian companies are not social media conscious and not sure what to do when things happen”.

Also for Jideonwo, “Nigerian companies need to make the inevitable decisions. People need to understand the power of new media platforms. Minister of Niger Delta Affairs Godsday Orubebe came to social media to apologise after his outburst during the declaration of presidential election results. Companies should go to church first and not allow problems to get them to church…”

On whether social media is evil, Jideonwo said the forum was ample evidence that social media issues were real enough to cause concerns. He also noted that business was not all about balance sheets and profits, but the need to enhance social capital, adding, “Those that will define your social media capital are your customers. Customers buying your products are making judgment about your activities. You can’t ignore social media; things end up affecting your bottom line. A time will come when people will be held accountable for their activities”.

Ogunlesi asked, “Why do or should you care? It’s because your competitor cares. If your competitor is on social media then you should be there, too. The fact that social media can be used to fight you or demarket you demands your presence should be there. There are more and more CEOs on social media these days; they just want to be aware what is going on. At the end of the day, it’s about people. Once upon a time there was certainty, but not now anymore”.

They spoke about how internet was increasingly migrating to the mobile from the desktop computer. For Ogunlesi, “More and more people are going mobile and social media fitting mobile are now rife. And since more people work on their mobile, security of mobiles will be a big issue in time. So how do you secure your work on mobile”.

Jideonwo and Ogunlesi noted that some elements of control was beginning to be exerted on social media, especially bloggers whose blogs could be pulled down, as it recently happened to Linda Ikeji, when an offensive, unsubstantiated material was put out. “If blogs get pulled down now and then, bloggers will be more careful what they put online,” Ogunlesi stated.

 

Our Managing Partner, Chude Jideonwo and Executive Director of The Future Project, Mfon Ekpo speak at the Mandela Washington Fellowship Regional Conference in Accra

 

#MWFCon15 #YALI

Our Managing Partner, Chude Jideonwo and Executive Director of The Future Project, Mfon Ekpo attended the Mandela Washington Fellowship Regional Conference in Accra on Monday 27, April, 2014.

Chude Jideonwo was a speaker at the forum titled “The Future of Africa- The importance of transformational leadership for Development in Africa” will tackled leadership challenges but focus on how they can and have been surmounted through ethical leadership, integrity and a personal commitment to change.

The regional conference in West Africa was organized to support continued networking and professional development for the 2014 class of Mandela Washington Fellows. The Mandela Washington Fellowship is the flagship program of President Obama’s Young African Leaders Initiative (YALI).

Mfon Ekpo is also a Representative for West Africa on the Mandela Washington Fellowship Regional Advisory Board.

Photos: Kemi Lala Akindoju plays “old woman” in Mildred Okwo’s “Surulere”

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Kemi Lala Akindoju, talented actress and CEO of “Make It Happen Productions” is set to feature as an “Old Woman” in Mildred Okwo’s new movie “Surulere”.

The actress, who was the major act in Tunde Kelani’s “Dazzling Mirage” where she played the role of a talented beautiful lady living with sickle cell disorder, shows her versatility as an actress as she takes on the role of an “old woman” in the yet to be released “Surulere”.

‘I am an actor who loves her job and opportunity to bring different characters to life makes it even more exciting’ said Lala when talking about how the role was developed.

The movie was produced by Rita Dominic, directed by Mildred Okwo and would be released later this year.

Obiageli Ezekwesili, Samantha Power, Kanye West, Diane Von Furstenberg and more icons attend TIME 100 Gala

 

Obiageli Ezekwelisi at TIME 100 gala 2 (photo credit Andrew Toth  FilmMagic)

Obiageli Ezekwesili, Samantha Power, Kanye West attend TIME 100 Gala, TIME’s 100 Most Influential People In The World on Tuesday April 21, 2015 held at the Lincoln Center in New York City.

The current Senior Economic Adviser with the Africa Economic Development Policy Initiative (AEDPI) and leading voice on the global #BringBackOurGirls Campaign attended the event as an honouree.

Putting the girls in fore front of the conversation, she called on President Obama to do more to help find the girls abducted by Islamist group Boko Haram. “If he could get Osama bin Laden, he could get our girls,” she said.

Ezekwesili, met with Samantha Power, the U.S. ambassador to the U.N., and with Sister Rosemary Nyirumbe, who runs a school for former child soldiers in Uganda at the TIME 100 gala.

“It is time for someone as powerful as Barack Obama to compare the girls of Chibok to his own daughters,” Ezekwesili said. “These girls are a symbol of our own message to girls that they should be educated, that we would go beyond the call of duty for you.”

She expressed the fact we live in a world where “a child is forced to choose between being alive and being educated.”

Power said the U.S. was looking at ways to bolster the fight against Boko Haram, which has killed and kidnapped thousands in Nigeria over the past few months. “We’ve been looking at how to throw our weight behind an international force.”

Nyirumbe, who wrote on Ezekwesili for the 2015 TIME 100, said that the meeting between her, Ezekwesili and Power reminded her of “the power of women.”

“I would like to see a lot of people more involved in practical solutions to practical problems,” she said. “Women have got to the point where we can turn the world upside down.”

Other Nigerians who made the TIME 100 list are Nigeria’s President-Elect, Muhammadu Buhari and award-winning novelist, Chimamanda Ngozi Adichie.

Samantha Power  and Obiageli Ezekwesili (photo credit Larry Busacca  Getty Images )

 

Sister Rosemary Nyirumbe, Obiageli Ezekwesili and Samantha Power (photo credit Larry Busacca  Getty Images)

TIME 100 Gala, TIME's 100 Most Influential People In The World - Red Carpet

attends the TIME 100 Gala at Lincoln Center in New York, NY on Apr. 21, 2015.

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