Heineken Credential Campaign
  • Heineken Credential Campaign
  • The Credential campaign broke the internet with earned social media updates on top Nigerian social media platforms.
  • 41 Instagram account shared The Guardian Life Cover “The Chief” featuring Jidenna.
  • The credential ads were featured on MTV Base.
  • Over 40 Instagram accounts shared the Credential videos.
  • 85% positive comments on the Credential video posted on blogs and social media platforms.
  • Print Mentions.
  • Over 40 website mentions.
  • #NigerianLoveForTitles and #FunnyNigerianTitles – trended on twitter NigeriansLoveForTitles.

Award

Winner of The Sabre Award (World’s largest PR awards programme, recognising superior achievement in branding and reputation) for The Food and Beverage Category, 2018

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Red Media Africa is the Public Relations (PR) Agency & Empowerment Marketing division under the parent company; RED, based in Nigeria.