Pr Amplification

We deployed news releases about the Reddington Zaine Laboratory campaign on selected newspapers and online platforms such as Vanguard, Legitng, Ynaija, Nairaland, and a host of others.

To further create awareness about Reddington’s initiative, we used a credible health influencer on Twitter Aproko Doctor to amplify the message which garnered over 84 retweets and 1,200 likes.