Category: News

Red Media Africa wins Best Use of New Media, Best Agency to Work awards at LaPRIGA 2017

 

 

Red Media Africa has been named winner of the ‘Best Use of New Media’ and ‘Best Agency to Work’ categories of the annual Nigerian Institute of Public Relations (NIPR) Lagos Chapter.

The Awards which took place on Thursday, 21 December, 2017 at Four Points by Sheraton, Victoria Island, Lagos, recognized Red Media Africa as a leading PR & Communication company with innovative work culture and cutting-edge service delivery.

According to the organizers of the Awards, Red Media Africa won the categories due to its outstanding performance in helping brands across the continent leverage on new media tools to effectively connect with consumerswhile driving optimal results.

Speaking while receiving the awards, Adebola Williams, chief executive officer of Red Media Africa expressed gratitude to the organizers while reiterating the company’s commitment towards harnessing the power of the media to effect positive change.

“We are deeply grateful to have been recognized by NIPR for these awards. This serves as a validation of our work in delivering industry leading campaigns for our clients and other stakeholders,” he said.

“At Red Media Africa, our people are our most prized assets therefore we are especially delighted to be recognized for our efforts at building an amazing team of professionals while creating an environment worthy to be described as the ‘best agency to work’.”

Red Media Africa is the communication outfit under RED – a network of four companies including Generation Y!, a media content outfit with TV and online components; StateCraft Inc, a nation-building company with expertisein elections and policy; and The Future Project, a social enterprise which hosts Africa’s biggest youth social change event, The Future Awards Africa (TFAA).

In May 2017, the PR & Communication company was announced winner of the Gold SABRE Awards for Public Relations Campaigns for its work on Facebook CEO, Mark Zuckerberg’s inaugural visit to Nigeria in 2016, while StateCraft Inc., its governance consulting affiliate was recognized with a Certificate of Excellence for leading the communication campaign of Nana Akufo-Addo in Ghana’s 2016 presidential elections.

Apple Launches iPhone X IN Nigeria

 

 

On Friday, December 8, 2017, the iPhone X officially launced in Nigeria. Apple, the world’s biggest smartphone maker, unveiled ths device at the Wings Concrete Lounge, Wings Office Complex; 17A Ozumba Mbadiwe, Victoria Island, Lagos.

The iPhone X is Apple’s most recent product right after the iPhone 8 and iPhone 8 plus. It comes with the most advanced technology with flawless hardware design and a range of new service offerings.

Speaking at the launch, Head West Africa Operations, Redington, Sivadoss Vijayakumar, emphasized the importance of innovation and excellent design in creating devices that address the demands of the users through functionality and emotional value. He stated that the iPhone consistently bridges the gap between the customers and the brand thereby building a lasting relationship.

“The iPhone has existed in the Nigerian market for a long time, and has a reputation of a fashionable feel that every user loves to have. We are delighted about this launch, we are happy with the reception from our customers,” Shankar added.

The device has a Super Retina display that features a 2436 x 1125 resolution with 458 pixels per inch, the highest resolution and pixel density Apple has introduced in an iPhone. It offers True Tone technology, which uses an ambient light sensor to adjust the white balance of the display to match the ambient lighting in any room.

The iPhone X password and other unlocking methods with exclusive facial recognition technology feature is best-in-class – a major indicator of its technological superiority. The device comes with incredible technology as it moves to continually lead the industry irrespective of its competitive environment.

Facebook unveils the most powerful ways people connected in 2017

    

Facebook has announced its 2017 Year in Review, highlighting the most powerful ways people came together on Facebook to support one another.

First, people came together to react and talk about important moments and events that happened around the world. These top three moments that people discussed globally in 2017 were:

International Women’s Day: This was the No. 1 most talked about moment in 2017, doubling from last year, with people around the world talking, sharing and posting in celebration of women and related issues.

Super Bowl 51: Fans around the world turned to News Feed to cheer for their favourite teams, celebrate with Lady Gaga and debate the top TV ads, with more than 262 million views of Super Bowl-related videos on the platform

Las Vegas Violence: This tragic incident drove conversation around the world, which in turn motivated more than 3,300 people to offer help to their community through our Crisis Response tools on Facebook.

Second, people came together to support one another in times of crisis. 2017 was a difficult year with natural disasters and violence around the world, but it was inspiring to see people help each other when they needed it most. The top three moments where people came to each other’s aid on Facebook were:

Earthquake in Mexico: The response to this crisis in late September drove the highest number of total interactions within Crisis Response on Facebook of the year, with millions of people marking themselves safe, offering help to their communities or donating to the cause.

Hurricane Harvey: In late August, the community rallied to help those in need by raising more than $20 million in the biggest fundraising effort for a single crisis in 2017 on Facebook.

One Love Manchester: The most viewed video and live broadcast on Facebook in 2017, this benefit concert generated over 80 million views and raised more than $450,000 for those affected by the Manchester terror attack.

Finally, people used Facebook to get together in person. The top two ways people connected through these offline moments by creating Events on Facebook were:

Total Solar Eclipse: This celestial moment in August brought the world together through more than 20,000 Facebook Events in more than 80 countries.

Women’s March on DC: On January 21, The Women’s March on DC brought over 500,000 people together through the largest Facebook event for a single cause in 2017.

Your Year In Review

Facebook also wants to create a Year In Review for you. Starting Wednesday, you may see a personalized video in your News Feed. This video includes moments from this past year that you’ve shared or been tagged in, and compiles them in a short video that can be edited and shared. You can access your video by visiting facebook.com/yearinreview.

Methodology

The top moments of this year’s Year In Review were determined by gathering a list of the top keywords by volume mentioned in a single day on Facebook between January 1st and November 1st, 2017. To identify which topics were unique to 2017, Facebook compared these keywords to the previous year’s maximum single-day volume.

This means that keywords such as Mother’s Day and Halloween, which typically represent the top moments every year, do not repeatedly appear at the top of the list.

Heineken emerges ‘Brand of the Year’ at ADVAN Awards for Marketing Excellence 2017

Heineken, the international premium beer brand under the stable of Nigerian Breweries Plc., emerged as the ‘Brand of the Year, West Africa’ at the ADVAN Awards for Marketing Excellence on Saturday, 11 November, 2017.

The brand also took home the award for ‘Campaign of the Year’, while Obabiyi Fagade, Brand Manager, Heineken, got the much-coveted ‘Brand Manager of the Year’ award.

Held at the Muson Centre, Onikan, Lagos, Heineken won top prizes at the event for demonstrating strong leadership and innovation, excellent consumer perception, and most importantly, a seamless execution of the credential campaign ‘There’s More Behind The Star’ with international artiste, Jidenna.

Speaking shortly after the event, Mr. Fagade dedicated the awards to the Heineken team, describing it as a worthy recognition of its hard work and passion.

“We are really honoured to receive these awards, and coming off such as wonderful campaign with the Heineken global team, this serves as an inspiration to us in building on innovation that opens the world to our consumers, and also brings people together to share world-class experiences,” he said.

With Heineken’s ‘There’s More Behind The Star’ credential campaign, the brand brought stories of the world’s No.1 international premium beer to life, taking a bold step to launch a country-focused campaign that gave consumers an interesting glimpse into the secrets that make its five-point red star iconic – from ingredients to the way it is brewed.

With Jidenna, the brand captured Nigerians in enthralling and relatable stories about culture and norms while emphasizing what makes the brand important to its loyal consumers.

See links to the videos with Jidenna (Villager ,Anywhere you go , Banter ) in case you missed it.

 

YNaija partners the National Endowment for Democracy and The Future Project to launch Y! Monitor

YMonitor - 2016

The National Endowment for Democracy (NED) and The Future Project (TFP) in partnership with YNaija.com, the online newspaper for young Nigerians have launched the ‘YNaija Accountability Project’.

Tagged the Y! Monitor, the YNaija Accountability Project highlights crucial accountability issues as it relates to governance on various levels. It is set up to track public issues, provide accurate information through the media and generate actions that influence governance outcomes.

“The goal of the project is to have more involved citizens with access to information about the government’s commitments and to ensure that government is open in all its dealings,” said Bukonla Adebakin, Project Lead, The Future Project.

To bring governance and accountability issues closer to the digitally connected citizen, the project launched a web portal (http://YMonitor.org/) to track data, identify trends, aggregate stories that encourage active citizenship, and stimulate the government to make better and more inclusive choices.

“We all have questions about the government and this project will provide answers to pressing issues or questions posed by citizens while empowering them,” said Isime Esene, Managing Editor, Y!/YNaija.com.

Driven by NED and TFP, the goal of the Project is to empower the next generation of leaders through sustained policy monitoring and civic mobilization in Nigeria through quality reporting.

Follow @Y_Monitor and @tfaafrica on Twitter and Instagram to follow the conversation or/and send an email to [email protected] to be part of the project.

Union Bank wins ITF award for human capital development

Miyen Swomen, Funmi Coker,Kandolo Kasongo, Oyinkansade Adewale, Mrs Dorothy Aroloye

The Industrial Training Fund of Nigeria (ITF) announced Union Bank of Nigeria Plc. as the “Overall Best Contributing Employer in Human Resources” for the year 2015. The innovative financial institution was presented with the award by the Deputy Director, ITF on Monday, August 8, 2016.

Selected over 8,000 contributing employers in the Lagos Island Area, Union Bank spends an average of 200 million yearly to train its employees in addition to consistent intake of interns and students on industrial training. The financial institution also carries out regular safety training for its people with accordance to the ITF training standards.

“Union Bank started its transformation drive 3 years ago and an integral part of that transformation is looking after our people. Training is definitely a critical part of the wellbeing of the employees of any organization and therefore, we ensure to invest a lot in the development of our people so it is great to be recognized for the effort we put in.” said Kandolo Kasongo, Executive Director and Chief Risk Officer, Union Bank.

Congratulating Union Bank on its effort, Mrs. Dorothy Aroloye, Deputy Director and Area Manager, Lagos Island, Industrial Training Fund, said “For about 3 years of being the Lagos Island Area Manager, Union Bank has shown consistent interest in the development of its workers. The Bank has contributed 6 solid training programs that generated over 6 million Naira to the Industrial Training Fund alone. I salute the training arm of the Bank for their dedication and ITF remains committed to helping Union Bank in the most positive way to further develop their Human Resource.”

“We appreciate ITF immensely for this honour, this is indeed an evidence that the Bank’s transformation is working. Usually, when the economy gets tough, employers are quick to discontinue training, but that is not what we do here at Union Bank because we believe that the human capital of the bank is the backbone of our success.” said Oyinkansade Adewale, Executive Director and Chief Financial Officer, Union Bank. “We promise to continue to partner with Industrial Training Fund to take both Nigeria and the Bank to greater heights through the development of its people.”

Also commenting on Union Bank’s human development strategy, Miyen Swomen, Head of Human Resources Union Bank, said “Continuous Learning and Career Management are the two key elements of our employee value proposition. We are passionate to work with ITF to continue to train our employees because we believe that what makes an organization successful is what its people know and how it is developed to enable growth.”

Established in 1971, ITF is responsible for raising training consciousness in the economy. It has generated a corps of skilled indigenous manpower which is responsible for managing various sectors of the economy.

Facebook will unveil its 10-year roadmap at the Developer Event in Lagos

Ime Archibong, Director of Global Product Partnerships at Facebook

Facebook is hosting a ‘Facebook for Developers workshop’ for Nigerian engineers, product managers and partners in Lagos on Wednesday 31 August, 2016 to help them build better applications and monetise them more effectively.

The session will be jam-packed with valuable practical advice and detailed information about how developers can take advantage of the latest features on Facebook platforms, Bots on Messenger and Open Source development tools.

Speakers at the event will include: Ime Archibong, Director of Global Product Partnerships at Facebook; Christine Abernathy, Developer Advocate on the Open Source team at Facebook; Chukwuemeka Afigbo, Strategic Products Partnerships Manager at Facebook and Jon Heaton, Partner Engineer on the Facebook Messenger team.

Ime Archibong, will share the company’s ten-year roadmap and the important role of Africa in achieving the mission.

“Nigeria is known across the world for having a booming, creative tech scene. It’s always good to get back and interact with the people who are at the forefront of this ecosystem” says Archibong.

“Facebook aims to be a great partner to the creative and entrepreneurial community in Nigeria, providing them with ways to build and grow their audience both in Nigeria and beyond.” He concluded.

The event will be divided into three workshop streams:

1.    Reaching your audience with Bots on Messenger

2.    Building fast and reliable login flows with Account Kit

3.    Making your apps globally accessible with React Native

“I love coming home, experiencing the creativity and energy of the country. Facebook is passionate about working with Nigerian developers and entrepreneurs to deliver experiences that meet the needs of their community. This workshop is all about empowering them with the tools and expertise they need to create solutions and services that are powerful, engaging and relevant.” Says Emeka Afigbo.

“It is also an opportunity to listen to our developers and learn more about how we can work with them to better serve the Nigerian community and we are very excited to have Ime Archibong, our Global Director of Product partnerships, at the event who will be laying out Facebook’s ten-year product roadmap and answering questions on the crucial role that Africa will play in achieving this vision.” He added.

The Facebook Product Partnerships and Engineering teams will provide attendees with hands-on instruction via code-labs, tech-talks, and updates on the latest Facebook Platform products, all designed to help developers build and grow a successful business.  The talk will conclude with an open Q&A session.

Registration is free, attendance is strictly by invitation, and limited to 60 participants. Click here http://bit.ly/2aDC1mF to apply for an invite. Application closes 11 August 2016.

“33” Export Lager Beer hosts friends all over Nigeria to celebrate World Friendship Day 

33 Export Beer World Friendship Day  (4)

The “33” Export Premium Lager Beer, Nigeria’s Number 1 Friendship Beer, hosted friends across the country to an evening of games, food, good music and all-round fun ‎‎at the ‘“33” Export Beer ‘Friendship Parties’, with guests also winning prizes for themselves and their loved ones.

The events, dedicated to friends all over Nigeria to celebrate the noble feeling of friendship, were held in twenty locations across five cities in Nigeria on the 30th of June, 2016. The brand joined friends all over the world to celebrate the World Friendship Day.

33 Export Beer World Friendship Day  (5)
“The “33” Export Beer brand, which is the code of friendship, is about increasing the bond between friends and loved ones”, said the Brand Manager, Mr. Mfon Bassey. “The World Friendship Day is a day that defines the special moments that brings the world together to acknowledge and foster the feeling of mutual understanding and solidarity. As a brand that celebrates the special bond between friends, the “33” Friendship parties are about celebrating those wonderful moments and days in the lives of our wonderful customers.”

The parties held simultaneously in bars, restaurants, and clubs in Uyo, Benin, Port Harcourt, Osogbo, Badagry, Calabar, Eket, Agbor, Surulere and other locations in Nigeria. To share the insightful knowledge that Nigerians have about friendship, participants took part in challenges where they had to provide answers to intimate and personal questions about their loved ones at the event.

The competitions allowed participants to make calls to their unwitting friends who were meant to save them from ‘trouble’ in specified locations. Those who showed up to save their friends were subsequently rewarded with various gifts and cash prizes.

 

[Heineken Nigeria announces Bolanle Austen-Peters, Theo Lawson and Kenneth Gyang as ‘City Shapers’ for its #ShapeYourCity campaign

City Shaper- Bolanle Austen-Peters

Heineken, the world’s leading international premium beer, in its ongoing attempt to enhance the cities of the world, brings the third edition of its Cities campaign to Nigeria. This year’s campaign tagged “Shape your City” is aimed at transforming great cities while broadening the imagination of the new generation city dwellers, inspiring them to
contribute their quota to improving their cities.

To achieve the #ShapeYourCity campaign, Heineken Nigeria partners with  City Shapers, individuals known for using their skills in creating one-of-kind experiences to make their cities more enjoyable for dwellers. They are urban visionaries who have by small actions of their own, contributed to shaping cities across Nigeria.

City Shaper- Theo Lawson
The selected City Shapers include: Bolanle Austen-Peters, Founder of Nigeria’s foremost cultural hub, Terra Kulture; Theo Lawson, Architect of the acclaimed Freedom Park and Kalakuta Museum; and Kenneth Gyang, Director of award winning films Confusion Na Wa and Blood & Henna.

“Globally, Heineken is committed to making great cities even greater and we are glad to include Nigeria in this movement.” said Ngozi Nkwoji, Senior Brand Manager, Heineken Nigeria. “This year’s theme of shaping cities is focused on encouraging people to contribute to their city as Heineken believes that the smallest of gestures have the potential to bring about unexpected transformation to our Nigerian cities.”

City Shaper-Kenneth Gyang
As part of the campaign, Heineken has also launched a series of limited Heineken City Edition bottles and cans, each bearing the name of renowned cities across the globe including 10 Nigerian cities namely Lagos, Abuja, Port Harcourt, Ibadan, Enugu, Benin, Warri, Kaduna, Aba and Onitsha.

Heineken, is reaching out to city dwellers across Nigeria to share their ideas for improving great cities. At the end of the campaign, the winning idea(s) will be executed by Heineken Nigeria while engaging City  Shapers and other passionate urban explorers across the country to help make the project a reality.

To participate in the Heineken #ShapeYourCity campaign, Nigerians can visit the website http://bit.ly/2aJfpCR to submit city shaping ideas.

Using the hashtag #ShapeYourCity across all social media platforms, participants can also contribute their ideas towards transforming cities in Nigeria.

‘It makes no economic sense to discriminate in any way’ – Ayo Sogunro

TIERS NEW FLIER_ (1)
The second episode of Untold Facts will air today with host, Moses  Omoghena, engaging guests in a discussion focused on the damaging  effects of the anti-gay law and other forms of discriminating laws in  Nigeria.

Guests on this episode were Ijeoma Akwiwu, a legal practitioner, and Ayo  Sogunro, a legal practitioner and human rights activists.

Together, the trio discussed how the same sex marriage prohibition law  (SSMP), an eight section law which is not part of the Nigerian  Constitution, got accelerated hearing and was passed into law without following due process.

When asked about her perception of the SSMP law, Ijeoma said, “I think  it was just a bunch of mischievous individuals who sat down to put  together the law.”

While citing her displeasure on how lesbians, gays, bisexuals and transgender are being treated, she said that “one act can change a lot  of things”. “As Nigerians, we shouldn’t just wait till the cases are  many before we do something about it, it starts from the everyday act,”  she added.

In his words Ayo said, “For me, any form of social injustice is just wrong, the society should be a place where everyone is equal before the  law irrespective of your positioning, your status, your family or your  background.”

He urged every Nigerian to understand that their rights as citizens and how important it is to pay more attention to this.

He further added, “Democracy should be balanced by rights, it shouldn’t  be a tyranny of reality, the majority and minority should have their  say, there should be a balance.” Watch full show HERE

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