According to a May 2011 Nielsen/AOL report, 23% of social media messages and 47% of industry-specific social messages contain links to content. Content is your currency in the social media world. Read More

You work hard to create great content. Now you need people to actually see what you create. That means optimizing your social media strategy across different platforms. But how? Read More

The Managing Partner of Red Media Group, Chude Jideonwo has been invited as a panelist at the United States Election Night Watch holding from Tuesday to Wednesday, November 6 and 7, 2012 at Eko Hotel, Victoria Island, Lagos, to speak
on the topic; ‘Youth Claiming The Future Through Elections.’

Mr. Jideonwo will be discussing issues such as the challenges hindering youth in participating in democracy, the significant roles youth can play during elections, and some ways organizations and individuals mobilise young people. Lessons will be drawn from American and Nigerian elections.

The discussion will be moderated by a renowned American Diplomat. The event is organized by the U.S Consulate General, Lagos.

The excitement continued last weekend as the continent’s biggest talent hunt show; Nigeria’s Got Talent stormed Lagos with an exciting 7th episode that also served as the beginning of the semi-final rounds. Read More

The Managing Partner of Red Media Group, Chude Jideonwo has been invited as a Speaker at the 2nd Students Entrepreneurship Dialogue holding on Tuesday, November 13, 2012 with the theme: ‘Enterprise Advantage: How Youths Can Lead The Future Of Entrepreneurship’, at the Lagos Business School, Pan African University. Read More

The Newspapers Proprietors Association of Nigeria has sued the Advertising Practitioners Council of Nigeria over the harassment of employees of newspapers and magazines. Read More

Nigerian Idol Judges Jeffrey Daniels, Yinka Davies andFemi Kuti at the Port Harcourt auditions

Hotel Presidential, the venue for the audition, played host to a lot of young and aspiring acts – from the excitable to the nervous – all revved up to be Nigeria’s next superstar.

“I have come back to finish what I started last year,” said Oguadu Chinedu, who was evicted from the show last year. “I have always dreamt of being discovered on a large platform like the one Nigerian Idol provides,” said another hopeful, Felicia Pako. “I was sad when I realized Calabar wasn’t selected as one of the states for the auditions, but I was advised to come to Port Harcourt.”

As usual, lead sponsor Etisalat was on hand to ease the tension and entertain the hopefuls. There was music and comedy – headlines by Kay Switch who performed his hit song, ‘Sister Caro’ and Waconzy who performed his song, ‘I Celebrate’.

“We’ve been to Port Harcourt twice before and yet we had an even larger turnout!” said an excited Tiwa Medubi, who is the show’s Project Manager. “It proves something we have come to find out – young people passionate about their dreams and talent are passionate about the platform that Nigerian Idol offers, and it certainly adds a spring to our step as we move to Owerri, where we anticipate even larger numbers.”

The Nigerian Idol auditions now move to Owerri on 27 October, and will hold at the IMO Concorde Hotel, Owerri-Port-Harcourt Road, New Owerri Layout. After this, Benin is the next stop on 3 November and Lagos will host the grand finale on 9 and 10 November, 2012.

This season’s prize is valued at $100,000 and the elements are thus; N7.5 million cash, a recording contract worth N7.5million and an SUV. To register for the subsequent auditions, please visit: http://www.nigerianidol.com/ or
http://nigerianidol.com/registration.php.

For more information, visit the website http://www.Nigerianidol.com/, like on Facebook at www.Facebook.com/Nigerian-Idol or follow on Twitter on www.Twitter.com/NigerianIdol. Nigerian Idol is brought to you by
Etisalat in association with Pepsi.

The Managing Partner of RED, Chude Jidenonwo has been invited to give a tribute at The Headies Veterans Night, holding on Friday October 19, 2012 at the Grand Ballroom of Eko Hotel and Suites in Lagos, Nigeria. Read More

Even though I’ve seen most of Stanley Kubrick’s films and read a fair bit about him, I was surprised to recently discover that he always did the hand-held camerawork for his films. Read More